Craftsmanship
Sustainable fabrics from around the World
Sewn in the Heart of London
Our Manufacturing Story
Ethical
We verify the conditions, pay and non-exploitative business practices we pride ourselves in establishing
Sustainable
Our fabrics, trims, packaging solution and studio carefully selected to be meaningfully sustainable
Local
Materials and trims sourced from around the world but produced in our local, North London Studio
Iconic Design
Our designs are developed by hand, pattern by pattern, seam by seam. Praer's offerings are unique and distinctive.
Original Fit
Praer introduces a new fit - oversized tailored. A balance of loose and well fitted, designed for comfort and style
Lasting, Tried & Tested
Multiple iterations of designs have been worn and washed over years, without visible piling or colour fade
Our Materials
The Exclusive Ponte di Roma Fabric
Praer sources a one-of-a-kind, double knit Ponte di Roma from South Korea
Ponte di Roma offers Praer a structured drape for our unique silhouette, composed of Cotton, Lyocell Tencel, Nylon and Elastane.
This offers our designs a thick, soft and slightly textured feel whilst being flexible and durable.
Lyocell Tencel are the pioneers in sustainable alternatives, compromising mostly of eucalyptus pulp and recycling 100% of their water and chemical usage.
Biodegradable Natural Buttons
Our buttons are 100% biodegradable and custom made in Kaunas, Lithuania
Made from a natural milk protein, Casein
And custom dyed to match Praer's colourways
This makes Praer's buttons both uniquely beautiful and biodegradable; a particularly rare quality amongst buttons
Braided Recycled Cotton Cords
Our cords are produced locally, in Staffordshire UK
Woven using high-quality recycled cotton and completed to a larger 9mm finish
The cord can be removed and replaced by hand
Cord Ends & Eyelets
Our heavyweight cord-ends are made from a refined Zinc Alloy and can be replaced by hand
The eyelets are produced from solid high-quality Brass, and are 100% Nickel-free, consciously avoiding the detrimental environmental impact of raw Nickel processing
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